RockeTalk and Mobile Network Operators
RockeTalk has closely partnered with Mobile Network operators since our launch in 2009. We have found these relationships to be very much a ‘win-win’ where each party understands the value they bring to one another:
What Carrier’s bring to RockeTalk
- Discoverability – on device, portals & app stores
- Distribution – by bundling RockeTalk with a carrier offering
- Billing – a means of charging for in app purchases
- Marketing
What RockeTalk brings to a Carrier
- Data attachment – an application that requires data
- Call & Text continuity – an application that triggers calls & texts
- Revenue – indirect (data, calls, texts etc) and direct (rev share)
- User retention – where integrated with a carrier plan
Based on this understanding we typically form two levels of partnership with an operator:
a) Distribution agreement – where the carrier offers premium deck placement and device preloading in return for the indirect benefits of increased usage of calls, texts and data.
b) Fully integrated partnership – were the relationship deepened to include revenue share…typically in both directions where in app purchases are shared with the operator and RockeTalk receives a share of revenue from bundled plans featuring RockeTalk.
To discuss these options in greater detail, please e-mail us at partners@rocketalk.com or complete our partner contact form here
